Stop juggling 10 apps. One platform. One login. One bill. Book a Demo
The Operating System for Your Gym

Stop managing software.

Start running an operating system. Members, billing with bank direct debit, classes, a built-in gym CRM, marketing, retention and equipment: one platform that runs the gym while you sleep. VERVE Pulse replaces 10+ tools, with no per-member fees ever.

Book a Demo → View Pricing
app.vervepulse.io
VERVE Pulse dashboard showing the AI Actions feed with members saved and new leads
Live · 14 actions today
3 members saved today $4,200/mo saved on average
7 new leads this week
Book a Demo → No obligation
1
Platform for everything
10+
Tools replaced
75+
Features included
$199
Per month from, +GST
THE COST OF DOING NOTHING

How much is churn costing you?

300
You're losing
$4,200
/month to churn
$50,400/yr
Pulse saves
$2,940
/month on average
$35,280/yr

Up and running in 3 steps

1

Book a demo

One call, tailored to your gym.

2

We migrate your data

Concierge migration. Free on annual plans.

3

Run your gym with Pulse

Cancel anytime. No lock-in.

Built by VERVE Fitness | 16,000+ commercial fit-outs |
VERVE Fitness: 4.9 on Trustpilot
| 3,100+ five-star equipment reviews
Sound Familiar?

You're spending more time on admin than on the gym floor.

You didn't take the leap of opening a gym so you could stare at spreadsheets. But that's where most of your week goes.

Too Many Tools, Too Little Time

One app for scheduling, another for billing, another for email. Nothing connects. You're the integration layer, copying data between tabs at 10pm.

You're a Coach, Not a Software Integrator

Members cancel and you never saw it coming. Revenue is unpredictable. It's not you, it's the 10 disconnected tools that were never built to work together.

It Shouldn't Be This Hard

Running a gym should feel exciting, not exhausting. You deserve software that works as hard as you do, not software that creates more work.

See the Difference

Your gym on 10 tools vs. your gym on Pulse.

Before Pulse

Spreadsheets Mailchimp Stripe Dashboard WhatsApp Groups Google Calendar Paper Sign-ins Facebook DMs Xero/QuickBooks Instagram Maintenance Log
10+
Apps to manage
15hrs
Lost per week
$0
Churn prevention

After Pulse

1
Platform
10+
Tools replaced
$0
Per-member fees
THE MATHS
$51,036

back in your pocket every year, for a 600-member gym on Pulse Grow.

Software you stop paying for+$603/mo
Churn prevented (same model as the calculator above)+$1,050/mo
Admin time back: 15 hrs/wk at $40/hr+$2,600/mo
Total+$4,253/mo
Grow · 600-member gym
+$4,253/mo
$51,036/yr
Pro · 1,200-member gym
+$5,703/mo
$68,436/yr

At 1,200 members, per-member fees alone reach $1,200/mo on other platforms. Pulse never charges per member.

Tool stack from the published list, scaling only the per-member line at $1 per member per month and holding all other tool prices flat as the gym grows, which understates the alternative. Churn uses the same model as the calculator above: 70% of at-risk revenue recovered. Admin time is the 15 hours a week gym owners lose to admin, valued at $40/hr.

Here's How It Works

Three steps to a gym that runs itself.

We built Pulse because we've spent years inside gyms and saw the same problems everywhere. Here's the simple path forward.

1

Book a Demo

A live walkthrough with our team, tailored to how your gym runs. No obligation. Opening a new gym? The step-by-step playbook guides you from day one.

2

We Migrate Everything

Our team moves your members, billing history, and class schedules from your old tools. Concierge migration is $990, waived on annual plans. Most gyms are fully migrated within 48 hours of us receiving the export.

3

Run Your Gym From One Screen

Members, billing, classes, marketing, retention, equipment, reporting: all in one place. Pulse handles the busywork so you can focus on your members.

Everything Included

Everything you need, nothing you don't.

Members
Check-ins, waivers, progress tracking, self-service portal: know every member by name, not just number.
Retention
Pulse spots members going quiet, texts them a win-back offer, follows up with AI-written emails, and counts every membership saved in dollars on your dashboard. No separate retention platform needed.
Scheduling
Classes, PTs, waitlists, events: your members book online, your calendar stays full, nobody falls through the cracks.
Marketing
Pulse writes your ads, emails, and social posts. You approve them. New leads come in while you sleep, saving you 5-10 hours a week.
Billing
Memberships, POS, failed payment recovery, invoicing: get paid on time, every time, without chasing anyone.
Equipment
Track every machine. Know what's used, what needs servicing, and when to reorder, before something breaks.
Reporting
P&L, forecasting, class performance: see exactly where your gym stands and where it's heading. No spreadsheets needed.
Business Coach
Ask it anything about your gym. It knows your numbers, your trends, and your goals, and tells you what to do next to grow revenue.
Messages Inbox
Two-way SMS and email with every member, in one inbox. No more texts from personal phones or lost email threads.
Sales Pipeline
Kanban board for every lead: from first enquiry through to signed membership. Never let a prospect go cold.
Staff Tasks
Daily task checklists for every shift, with a live progress ring, priority flags, and AI-suggested member follow-ups.
Workout Programming
Build WODs, publish to the member board, and run scored leaderboards: AMRAP, For Time, EMOM, Strength, and more.
Coach Portal
Tablet-optimised class check-in for trainers: one tap, instant member risk flags, built for the gym floor not a desk.
Freeze Engine
Members request freezes online. You approve in one click. Billing credits calculated automatically, no awkward conversations.
Gym CRM
AI lead scoring ranks your hottest prospects, two-way SMS keeps the conversation in the app, and Instagram and Facebook DMs land in one sales inbox.
See All 75+ Features →
Stop Losing Members You Could Have Saved

Right now, members are leaving your gym, and you don't even know it.

By the time someone cancels, it's too late. The signs were there weeks ago: fewer visits, skipped classes, unanswered messages. You just didn't have time to notice. Pulse does. And it's built in, not a separate retention platform with its own subscription.

  • ✓ Flags at-risk members from real check-in data, and shows you exactly who before anything sends
  • ✓ AI writes each member a personal 3-step win-back sequence that stops the moment they return
  • ✓ Celebrates streaks and visit milestones in the member app with push notifications
  • ✓ Counts every member won back on your dashboard, in membership dollars saved
  • ✓ Writes your marketing emails and ad copy for you
  • ✓ Coaches you on strategy like having a business partner on call 24/7
Pulse Insight

"9 members have gone quiet this month. Their win-back sequences are drafted and ready to review. Any sequence stops automatically the moment the member checks back in."

Preview Win-Back View Members
See Every Dollar Saved

Pulse is working before you open the dashboard.

Most gym software waits for you to log in. Pulse runs 24/7: retaining members, nurturing leads, and protecting revenue. Open your dashboard and see exactly what it did, with dollar values on every action.

Pulse Actions Live
14 actions today · 3 members saved · 7 new leads
9:14am
Detected 3 members haven't checked in for 14+ days. Sent personalised re-engagement emails.
$2,340/yr at risk
9:22am
Analysed top 50 members and suggested a Meta lookalike audience for your next campaign.
~$1,800/mo potential
10:05am
New lead Sarah M. scored 84/100. Auto-sent intro offer: 7-day free trial + PT session.
High-intent lead
10:30am
8 members hit their 12-month anniversary next week. Queued celebration emails and referral offers.
3-5 potential referrals
12:01pm
Jake C. visit frequency dropped 60%. Suggested a personal check-in from trainer Mike.
$474/yr at risk
View all 14 actions →
Actions Feed

See exactly what Pulse did today, with dollar values on every action.

Other platforms give you dashboards you have to interpret. Pulse shows you a live feed of every action it takes: members it's saving, leads it's nurturing, revenue it's protecting. Open your dashboard and the proof is right there.

  • ✓ Real-time feed of every action with timestamps
  • ✓ Dollar values on retention saves and lead generation
  • ✓ Auto-sends re-engagement emails to at-risk members
  • ✓ Suggests ad audiences from your best members
  • ✓ Suggests trainer check-ins when visit patterns drop
  • ✓ Queues referral offers on member milestones
Equipment Fleet
Tori Cable Machine No open faults Active
Commercial Treadmill Service due 3 Aug Service Due
Power Rack Pro Warranty to Mar 2027 Active
Pulse: "Treadmill service is due in 7 days. Book it now and the repair stays covered under warranty."
No Other Software Does This

Your equipment is your biggest investment. Finally, software that cares about it.

We're a gym equipment company. We know what breaks, when it breaks, and how much it costs when it does. That's why Pulse is the only platform that tracks every machine in your gym, so you're never caught off guard.

  • ✓ Utilisation, faults and service history on every machine
  • ✓ Get servicing reminders before things break
  • ✓ Track every warranty in one place
  • ✓ Know when you'll need replacements, before you do
  • ✓ Order parts and support with one click
Member App

Your gym, in your members' pockets.

Every plan includes the Pulse Member app with your gym's logo and name inside. Members book classes, check in, follow workouts and leaderboards, and manage their membership from their phone.

Book classes and join waitlists in two taps
Check in at the door with their phone
Workouts, scores and leaderboards
Freezes, payments and membership self-service

The Pulse Member app is available now on the App Store and Google Play.

Learn more about the Member App →
Good morning
Sarah
MYSA Health & Wellness
HOW BUSY IS IT RIGHT NOW?
14 Steady
Right on par for this time Updated 4 min ago
9
day streak
6
week streak
11
visits this month
Today's steps
8,412
MILESTONES
12-week streak
8 more visits to 50 visits
REFER A MATE
3 mates joined because of you
BOOKED
Hot Yoga
Sunday, 27 Jul · 5:30pm · Studio 2
Today at MYSA Health & Wellness
Full timetable ›
7:00am
Reformer Pilates
Sofia Andersson · Studio 1
2 spots
9:00am
Hot Yoga
Freya · Studio 2
5 spots
Your logo. Your name.
Why Trust Us

We didn't build software and learn about gyms.
We built gyms and learned about software.

16,000+
Commercial fit-outs across Australia
~$100M
Of equipment supplied to gyms
10+
Years inside the gym industry
60+
Features built for how gyms actually run
NW
Niall Wogan
CEO, VERVE Fitness

"We've done over 16,000 commercial fit-outs across Australia. We've been inside the offices, seen the spreadsheets, watched owners juggle 10 different tools that don't talk to each other. We built Pulse because we kept seeing the same problems, and we knew we could fix them."

"This is the platform I'd want if I owned a gym. One screen, everything connected, nothing falling through the cracks."

Getting Started

What your first 30 days look like.

No setup fees. Book a demo, and we get you live from day one.

1

Week 1

Your members, classes, and billing are imported. You see your real churn rate and revenue breakdown for the first time in one place.

2

Week 2

Pulse flags your first at-risk members and sends personalised check-ins. You see exactly who's about to cancel, and what it's costing you.

3

Week 3

Your marketing is running on autopilot: emails, social posts, and ad copy generated and scheduled. You approve, Pulse executes.

4

Week 4

Full P&L dashboard live. Revenue forecast for the next 12 months. Equipment tracked. You're running your entire gym from one screen.

See it running on
your gym's numbers.

Book a demo and we will walk you through the platform live: your workflows, your pricing, your switching plan. Twenty to thirty minutes, no obligation.

Book a Demo → View Pricing
Got Questions?

We get asked these a lot.

VERVE Pulse is an all-in-one gym management platform that handles member management, billing, scheduling, marketing, retention, equipment tracking, reporting, HR, and more, replacing 10+ separate tools with a single system built specifically for gym owners.

Three major differences. First, automation is built into the platform: a retention engine that flags at-risk members and wins them back with AI-written sequences, content generation for your marketing, dynamic pricing recommendations, and a business coach that gives you strategic advice. Second, Pulse is the only gym software that includes equipment tracking with utilisation analytics and maintenance scheduling. Third, it's truly all-in-one: billing, marketing, retention, and equipment. You don't need any other tools.

Book a demo. Our team walks you through the platform live, answers your questions, and if it's a fit we set your gym up ourselves: members, billing, and history imported. Most gyms are live within days, with no obligation and no awkward sales pressure.

No. All plans are month-to-month with no lock-in contracts. You can upgrade, downgrade, or cancel at any time. We earn your business every month. Annual billing gives you 2 months free if you prefer.

Yes. VERVE Pulse offers a $990 concierge migration from all major platforms including Mindbody, Glofox, Gymdesk, Pike13, and ClubReady, waived if you bill annually. Our onboarding team handles the entire process, member data, billing history, class schedules, so you can switch without disruption. Most gyms are live within 48 hours of us receiving your data export.

Pulse analyses your member behaviour, financial patterns, and operational data to surface insights and recommendations. For example, it spots members whose visit frequency is declining and automatically drafts personalised outreach before they cancel. It learns from your specific gym's patterns and gets smarter over time, so the longer you use it, the more money it saves you.

Not at all. Pulse is designed for gym owners, not developers. The interface is intuitive, the built-in coach explains everything in plain English, and the grand opening playbook walks new owners through setup step-by-step. If you can use Instagram, you can use Pulse.

Every plan includes email support from the VERVE Pulse team in Australia, plus the in-app AI assistant that answers product questions instantly. Pro plans get priority response. Switching from another platform? Our team runs the migration for you.

Absolutely. Pulse uses bank-grade encryption (AES-256) for all data at rest and in transit. We're built on SOC 2 Type II certified infrastructure from Supabase and Vercel, GDPR-ready, and all data is hosted in Australian data centres (AWS Sydney). Payment processing is handled through Stripe with full PCI DSS compliance.

Yes! Book a demo and our team will show you the whole platform live, tailored to your gym. There's no obligation and nothing to install.

Yes. VERVE Pulse includes a built-in gym CRM with a visual lead pipeline, two-way SMS in a unified inbox, AI lead scoring, and automated follow-up, so leads and members run off the same platform instead of two separate systems.

Yes. Two-way SMS is built into VERVE Pulse, so you can send and receive text messages with leads and members directly inside the platform, with Instagram and Facebook DMs pulled into the same unified inbox.

Yes. The gym CRM reports on conversion rate by salesperson and by lead source, so you can see exactly who's closing leads and which marketing channels are actually producing signed members.

Imagine knowing exactly how your gym is doing, without opening a spreadsheet.

Members stay longer. Revenue is predictable. Marketing runs itself. And you finally have time to be on the gym floor instead of behind a screen. That's what Pulse gives you.

Book a Demo → View Pricing
VERVE Fitness: 4.9 on Trustpilot 16,000+ VERVE fit-outs Cancel anytime